Business Analytics & Insights
Using Python, SQL, and BI tools to explore your data, uncover patterns, and turn them into clear recommendations that support strategic decisions.
DATA ANALYST · DIGITAL MARKETER · BUSINESS ANALYTICS
Hi, I’m Abdulaziz
I’m Abdulaziz — a hybrid Data Analyst and Digital Marketer with a strong focus on business analytics. I build my projects end-to-end myself, from cleaning and modeling the data to designing dashboards and crafting marketing insights.
I work with Python, SQL, Power BI, Tableau, Excel, and AI tools to uncover patterns, solve business problems, and translate data into clear actions. My approach combines analytics, business understanding, and intelligent automation to help businesses make faster, smarter, data-driven decisions.
Services
Here’s how I combine data, marketing, and AI to help businesses turn raw information into clear, actionable decisions.
Interactive BI Dashboards
Designing clean, modern dashboards in Power BI and Tableau that highlight the KPIs decision-makers really care about, with drill-down and filtering when needed.
Marketing Performance Analytics
Analyzing campaigns, traffic, and funnels to show which channels, audiences, and messages are truly driving results and where budgets should be optimized.
AI-Enhanced Data Workflows
Integrating AI tools and automation to speed up analysis, clean data faster, generate first-draft insights, and free up time for deeper strategic thinking.
Featured Projects
These are example projects to showcase the type of work I do. Each card can link to a dedicated project page later.
Sales Performance Dashboard
A Power BI dashboard that tracks regional sales, revenue trends, and key KPIs with filters for product, channel, and time.
View project (soon)Customer Segmentation Analysis
A Python and SQL-based segmentation model that groups customers by behavior and value to support targeted marketing.
View project (soon)Marketing Funnel Analytics
Tableau reports connecting ad spend, website activity, and conversions into a clear funnel view for optimization.
View project (soon)Reporting Automation with AI
A hybrid workflow using Excel, SQL, and AI tools to generate recurring reports faster and keep stakeholders updated.
View project (soon)Skills & Tools
A balanced mix of data, business, and marketing skills — listed simply without levels, focused on what I actually use.
Core Skills
- Python
- SQL
- Power BI
- Tableau
- Excel
- Digital Marketing
- Business Analytics
- Reporting & Dashboards
Tools & Platforms
Power BI
Tableau
Python
Pandas
SQL Server
PostgreSQL
Excel
Google Analytics
Meta Ads
Google Ads
AI Tools
About Me
A short overview of who I am, how I work, and why I care about data, business, and marketing.
I’m Abdulaziz — a hybrid Data Analyst and Digital Marketer with a strong focus on business analytics. I like to build things end-to-end: from collecting and cleaning the data, to modeling it, visualizing it, and using it to answer real business questions.
I work hands-on with Python, SQL, Power BI, Tableau, Excel, and AI tools. Instead of treating AI as a “magic button”, I use it as a helper inside my workflow: to speed up repetitive tasks, to explore ideas faster, and to push the quality of analysis further. The goal is always the same — clear, honest insights that help people make better decisions.
Contact Me
Have a project in mind, or want to talk about data and marketing? Use this form as a starting point.